Digital Marketing for MSPs


With the rise of SEO, social media, Google AdWords, Google Re-marketing, and monthly drip email campaigns, advertising has seen a massive shift toward digital marketing. If you’re a business owner who still hasn’t taken the dive into digital marketing, you’re not alone. One in five small businesses have yet to incorporate digital marketing into their plans. Whether you’re an MSP owner that may not know enough about the options available, don’t know how to go about starting digital marketing, or simply don’t have the time to dedicate to keeping up with an online marketing campaign, Osprey Strategic Research can help.

“One of the most compelling reasons to get into digital marketing is its return on investment for MSPs”

One of the most compelling reasons to get into digital marketing is its return on investment for MSPs. Not only can you increase your reach and frequency, as well as your brand awareness, digital marketing can also help you target your ideal customers. Through SEO, Google AdWords, Google Re-marketing, social media and monthly drip email campaigns, you can make sure that your product is getting in front of the exact type of clients you’re looking to attract.

Of course, marketing always works best when many different types of marketing are used in conjunction. Print ads are pricey and less effective than they used to be, but not all old-school methods are out of fashion. With all the new ways people can find your company, the tried and true method of picking up the phone and calling prospects still leads the way. In fact, digital marketing campaigns such as content marketing and search engine optimization, combined with a cold calling campaign, are trending marketing initiatives for 2020.

Osprey Strategic Research has an extensive range of marketing services for your MSP, including lead generation, Google AdWords, Google Re-marketing, monthly drip campaigns, SEO and social media automation. In the digital age when more people are looking for services online, remote service providers like MSPs benefit tremendously from digital marketing, since your clientele isn’t limited to who you can reach in person.

Additionally, we know how difficult it can be for smaller MSPs to compete with larger corporate IT service providers, but through digital marketing, we can help you level the playing field. With OSR’s affordable marketing services, you can gain a competitive edge against the competition, reach more clients, grow your business, and save valuable time. It’s 2020, and you can’t afford not to be marketing digitally anymore.

“…we know how difficult it can be for smaller MSPs to compete with larger corporate IT service providers, but through digital marketing, we can help you level the playing field.”

Contact us today to learn how we can help you create the perfect digital marketing campaign for your business or MSP.